Pricing Calculator
Strategic pricing with cost-plus, margin-based, competitive analysis, and bundles
pricingpricecostmarginmarkupcompetitivebundlestrategycalculator
Pricing Strategy
How demand responds to price changes
Products
$
$
Expected units to sell
Recommended Price
$89.99
Margin
33.3%
Est. Volume
1,000
Projected Profit
$29,990
Profit Analysis
Price Elasticity Analysis
Pricing Strategies Explained
Cost-Plus
Add a fixed markup percentage to your costs. Simple and ensures profitability.
Value-Based
Price based on customer perceived value. Focus on benefits, not costs.
Competitive
Set prices relative to competitors. Can be below, at, or above market rates.
Penetration
Start with low prices to gain market share quickly, then gradually increase.
Skimming
Start with high prices for early adopters, then lower as market matures.
Price Elasticity
Measures demand sensitivity to price changes. -1.5 means 10% price increase = 15% volume decrease.